Which SEO metrics are important to track?
ClientEye User Changed status to publish January 10, 2023
There are many metrics that are important to track in search engine optimization (SEO).
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Here are some key metrics that you should consider tracking:
- Traffic: Traffic refers to the number of visitors to your website. It’s important to track your traffic over time to understand how your SEO efforts are impacting the number of people visiting your website.
- Keyword rankings: Keyword rankings refer to the position of your website in the search engine results pages (SERPs) for specific keywords or phrases. It’s important to track your rankings for your target keywords to understand how your website is performing in the search results.
- Backlinks: Backlinks are links from other websites to your own. They are an important factor in SEO as they can help to improve the authority and ranking of your website in the SERPs. It’s important to track the number and quality of backlinks pointing to your website over time.
- Organic search traffic: Organic search traffic refers to the traffic that comes to your website from search engines like Google, as opposed to paid traffic from sources like advertising. It’s important to track your organic search traffic to understand the impact of your SEO efforts on your website’s visibility in the search results.
- Conversion rate: The conversion rate is the percentage of visitors to your website who take a desired action, such as making a purchase or filling out a form. It’s important to track your conversion rate to understand the effectiveness of your website in achieving your business goals.
Overall, it’s important to track a variety of metrics to get a complete picture of your SEO performance and to identify areas for improvement.
Marketing Questions Changed status to publish January 10, 2023